Essays about: "customer satisfaction price"

Showing result 31 - 35 of 68 essays containing the words customer satisfaction price.

  1. 31. Product Differentiation Strategies and Impact of Factors Influencing the Differentiation Process : A Case study of the Mobile Telecom Service Industry of Pakistan

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Yaser Qayyum; [2017]
    Keywords : Product Differentiation; Service Differentiation; Innovation; Customer Satisfaction; Service Quality; Customer Value; Value Added Services; Price; Advertising Promotion; Regulations; Competitive Imitation;

    Abstract : Telecommunication has evolved tremendously from its origin to the present. Competition has grown in the telecommunications industry. One of the idiosyncratic characteristics of the mobile telecom services industry is the offering of homogenous products/services to the whole market, which indicates services being undifferentiated. READ MORE

  3. 32. Expiration Date, Unknown: Reasons to Abandon E-grocery Shopping: A qualitative study

    University essay from Göteborgs universitet/Graduate School

    Author : Kristofer Börjesson; Peter Szigeti; [2016-09-21]
    Keywords : groceries; groceries online; e-grocery; e-commerce; e-satisfaction; customer satisfaction; e-loyalty; customer loyalty; repeat purchase; attitudes; stress; quality; time; price; variety; recovery; influencers; abandon;

    Abstract : Groceries online (E-grocery) is a growing market, however, many of those that have tried the service abandon it shortly thereafter. Most research surrounding e-grocery focuses on why consumer begin purchasing and why repurchases occur, however, there is a lack of studies regarding why consumers abandon purchasing. READ MORE

  4. 33. Asperities of Revenue Management - The effects on price fairness perceptions.

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Carl-Oskar Bergh; [2016]
    Keywords : Revenue management; Price fairness perceptions; Dual entitlement; Social comparison; Pricing;

    Abstract : In the recent past there has been a significant increase in the adoption and use of various dynamic pricing and revenue management strategies in consumer product and service sectors. The overall goal of these strategies is often to maximize the revenue of the firm. READ MORE

  5. 34. Scan to Satisfaction : A qualitative approach: How the self-scanning technology affects the customer participation process and its outcomes.

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Carlotta Rathsack; Maximilian Hoffmann; [2016]
    Keywords : Technology; SST; Sweden; grocery retail; customer perspective; customer behavior; customer participation; customer satisfaction; service-marketing;

    Abstract : Abstract In a constantly changing retail market environment, in which technology is observed as a key to strengthening the competitive advantage of the companies, self-service technology is in the center of the customer participation, and its resulting benefits are the task of this research to identify them. A few researchers have conducted a qualitative approach to understand the relationship between customer participation and its outcomes, customer satisfaction and customer loyalty. READ MORE

  6. 35. What factors affect customer satisfaction towards Asian restaurants in Gävle?

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Qingchen Fu; Yue Yuan; [2015]
    Keywords : Food quality; service quality; customer satisfaction; Asian restaurant;

    Abstract : Aim: The aim of this research is to investigate factors which influence customer satisfaction in Asian restaurants.Method: Qualitative method and quantitative are used in this research. The data collected from both questionnaires and semi-structured interviews. READ MORE