Essays about: "influence of consumption attitude"

Showing result 1 - 5 of 74 essays containing the words influence of consumption attitude.

  1. 1. The impact of social norms on attitude towards alternative protein consumption: a comparison between the Swedish and Dutch population

    University essay from Göteborgs universitet/Graduate School

    Author : Luc Roefs; [2023-11-06]
    Keywords : Sustainable consumption in a food context;

    Abstract : In this study wo examined how people in the Netherlands and Sweden feel and think about meat alternatives and if social norms influence their choices. We learned that if people believe their friends or family like meat alternatives, they are more likely to try them too. READ MORE

  2. 2. Skogens produkter och dess rykte : konsumenters attityder till förnybara engångsartiklar och dess industriella sektor

    University essay from SLU/Dept. of Forest Economics

    Author : Thule Grubbström; Vera Janlert; [2023]
    Keywords : attityder; bioekonomi; enkät; enkätundersökning; förnybara produkter; hållbarhet; hållbar konsumtion; hållbar utveckling; konsumtion; papperspåsar; skog; skogsbruk; skogsindustrin;

    Abstract : Klimatförändringarna och hållbarhetsfrågan kopplat till skogsnäringen har gett upphov till en del av skogsdebatten, där mål kring bioekonomi ligger i konflikt med att avsätta mer skog till förmån för biologisk mångfald. Förnybara produkter tillverkade av skoglig råvara har en roll i denna debatt, och är idag ett kontroversiellt ämne. READ MORE

  3. 3. Navigating the Evolving World of Fashion In-Game Advertising

    University essay from Uppsala universitet/Medier och kommunikation

    Author : Evgenia Maria Botini; [2023]
    Keywords : gamification; in-game advertising; fashion advertising; consumer behavior; metaverse;

    Abstract : Abstract This study addresses gaming as an interactive digital advertising tool, aiming to explore its effectiveness in digital marketing overall and to examine its impact on digital marketing for the fashion industry in particular. Purpose The purpose of this paper is to present an analytical framework for explaining the appeal of games for fashion brand advertising. READ MORE

  4. 4. Unlocking the Fashion Metaverse : Exploring the Impact of External Factors on Innovation Diffusion in the Metaverse Fashion Industry

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Nora Berggren; Fanny Iselid; [2023]
    Keywords : Diffusion of innovation; Metaverse; Fashion; Retail; Adoption of innovation; Augmented and Virtual Reality; Digital Fashion;

    Abstract : Background: The fashion retail industry has undergone a major transformation due to the Covid-19 pandemic and the rise of technical innovations. This transformation led to the emergence of digital fashion, a new concept integrating experimental technologies, including artificial intelligence, and augmented reality, which further has progressed towards the Metaverse. READ MORE

  5. 5. Sustainable consumption and individual responsibility

    University essay from Lunds universitet/Statsvetenskapliga institutionen

    Author : Filippa Hansson; [2023]
    Keywords : Sustainable consumption; Perceived ability; Attitude-behavior gap; Just transition; Malmö; Law and Political Science;

    Abstract : The more urgent the climate crisis become, the more responsibility is placed on individuals to reduce their carbon emissions and become ‘sustainable consumers’. If individuals are given such a responsibility, it is important to examine whether they perceive that they can fulfill it. READ MORE