Essays about: "management thesis title on new business"

Showing result 1 - 5 of 51 essays containing the words management thesis title on new business.

  1. 1. Game on: under-promise and over-deliver - A qualitative case study of cultural significance of performance appraisals at “Company X”

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Emilia Makra; Marcus Hedebark; Freja Sahlin; [2023]
    Keywords : Performance management; performance appraisals; organizational culture; strategic behavior; gaming; Business and Economics;

    Abstract : Title: Game on: under-promise and over-deliver - A qualitative case study of cultural significance of performance appraisals at “Company X” Seminar date: June 2nd, 2023. Course: FEKH49 - Bachelor’s degree thesis in Management and Organization, 15 credits. READ MORE

  3. 2. Convicted marketing content containing sexual depiction : An empirical study of social media platforms after a scandal's occurrence

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Elin Månsson; Gülay Edin; [2023]
    Keywords : Social media marketing; content analysis; sexual marketing; gender discrimination; scandals in marketing; Marknadsföring i sociala medier; innehållsanalys; sexuell marknadsföring; könsdiskriminering; skandaler inom marknadsföring;

    Abstract : Title: Marketing content containing sexual depiction.- An empirical study of social media platforms after a scandal's occurrence. READ MORE

  4. 3. Does leadership only have one gender?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Rebecca Rosenqvist; Christina Papadopoulou; [2022]
    Keywords : Social Role Theory; Management control; enabling and coercive control; communal and agentic characteristics; feminine culture; leadership style and characteristics; Business and Economics;

    Abstract : Title: Does leadership only have one gender? - A study about the influence of gender and leadership roles on the leadership style and use of management controls in Sweden. Seminar date: 1 June 2022 Course: BUSN79, Degree Project in Accounting and Finance, Master level, 15 ECTS Authors: Rebecca Rosenqvist and Christina Papadopoulou Supervisor: Elin Funck Key words: Social Role Theory, Management Control, Enabling and Coercive Control, Communal and Agentic Characteristics, Feminine Culture, Leadership style and characteristics Purpose: The purpose of this study is to examine whether gender roles and leadership roles have an influence on leadership style and consequently on the use of management controls. READ MORE

  5. 4. Customers perception of Artificial Intelligence as Chatbots in CRM

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Elsa Kuylenstierna; Hanna Trägårdh; [2021]
    Keywords : CRM; customer relationship management; chatbots; artificial intelligence; ai; marketing; customer service; business administration; gen z; gen y; generations;

    Abstract : ABSTRACT  Title: Customers perception of Artificial Intelligence as Chatbots in CRM  Subject: Bachelor thesis in business administration, 15 hp  Authors: Hanna Trägårdh & Elsa Kuylenstierna  Supervisor: Klaus Solberg Söilen  Examiner: Ulf Aagerup  Keywords: Artificial intelligence, Chatbots, Customer Relationship Management, Generation Z, Generation Y  Purpose: The purpose of this study is to determine the perception Swedish customers from Gen Z and Gen Y have of companies using chatbots in customer relationship management. Furthermore the study will analyze if the different generational groups perceive chatbots in different ways. READ MORE

  6. 5. Knowledge Transfer and The Timing of Information Technology Methods : A study within six organizations in Sweden during the COVID-19 pandemic

    University essay from Högskolan i Gävle/Företagsekonomi

    Author : Filip Larsson; Anna Thorsell; [2021]
    Keywords : Knowledge; Knowledge Transfer; Methods of Transfer; Timing; Modes of Transfer; Internal Stickiness; Information Technology; COVID-19;

    Abstract : Abstract  Title: Information Technology and the Timing of Knowledge Transfer Methods: A study within six organizations in Sweden  Level: Master Thesis for Master’s Degree in Business Administration Author: Anna Thorsell and Filip LarssonSupervisor: Daniella FjellströmExaminer: Ehsanul Huda Chowdhury  Date: 2021 June  Aim: It has been stated that knowledge transfer processes fail due to poorly timed transfer methods and that it is of importance to understand underlying mechanisms of transfer. It has also been argued that information technology (IT) systems can increase knowledge transfer in organizations. READ MORE