Essays about: "retail concepts"

Showing result 16 - 20 of 71 essays containing the words retail concepts.

  1. 16. Do you feel excluded? : an explorative study of who the perceived typical shopping mall consumer is and if this consumer feels excluded from city centers

    University essay from Högskolan Kristianstad/Fakulteten för ekonomi

    Author : Fatima El-khatib; Marta Myszka; [2020]
    Keywords : Consumer stereotype; shopping mall; place image; shopping experience; place attractiveness; retail; city center;

    Abstract : As the retail apocalypse is increasing, it is common to face stores without consumers in citycenters. E-commerce is one of the factors that has had a negative impact on physical stores,both in city centers and in shopping malls. It has been easier for shopping malls than forcity centers to fight the increased competition. READ MORE

  3. 17. Inside-Out : Investigating the link between internal marketing and service quality in Swedish retail

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Ebba Svensson; [2020]
    Keywords : Employee satisfaction; Internal marketing; Retail market; Service quality; Store managers;

    Abstract : This thesis is a qualitative research that provides an understanding of store managers perception of internal marketing on the Swedish retail market. It also describes how the store managers use internal marketing to guide their frontline employees to deliver high quality service. READ MORE

  4. 18. RPM and Object Restrictions – A Need for Change in EU Competition Policy? : A comparative analysis of the different approaches towards RPM in EU and US Antitrust Law

    University essay from Uppsala universitet/Juridiska institutionen

    Author : Rebecca Johnsson; [2020]
    Keywords : Article 101 TFEU; Resale Price Maintenance; Object; Effect; Antitrust;

    Abstract : The United States and the European Union operate in the world’s two most powerful systems of competition law and policy, whose enforcement and judicial institutions employ similar concepts and legal language. Nevertheless, the two systems have reached different results across a number of significant antitrust issues. READ MORE

  5. 19. Architectural Concepts in Retail Research

    University essay from KTH/Ledning och organisering i byggande och förvaltning

    Author : Pedro Ivan D’Aquino de Paula; [2020]
    Keywords : Retail design; Retail Environment; Architectural concepts; Retail design; Retail Environment; Architectural concepts;

    Abstract : The Retail industry is one of the most important areas in the Real Estate field. In retailing, design involves several aspects to create a communicative and attractive environment. Retailers are in an incessant search for the most vanguard design methods for branding promotion and customer attraction. READ MORE

  6. 20. The dynamic management revolution of Big Data : A case study of Åhlen’s Big Data Analytics operation

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Gustaf Rystadius; David Monell; Linus Mautner; [2020]
    Keywords : Big Data Analytics; Big Data Analytics Capabilities; Ambidexterity; Agility; Big Data;

    Abstract : Background: The implementation of Big Data Analytics (BDA) has drastically increased within several sectors such as retailing. Due to its rapidly altering environment, companies have to adapt and modify their business strategies and models accordingly. READ MORE