Essays about: "similarities and differences among theories"

Showing result 16 - 20 of 31 essays containing the words similarities and differences among theories.

  1. 16. Facebook and Fan Communities : Basketball Clubs’ Social Media Strategies

    University essay from Umeå universitet/Företagsekonomi

    Author : Elvin Danyarov; Oscar Smart; [2015]
    Keywords : Sport marketing; branding; social media; Facebook; basketball;

    Abstract : The research examines and explores the differences and similarities between how the social media platform of Facebook is used in the context of the basketball industry. The research centers on the respective Finnish and Swedish basketball leagues. READ MORE

  3. 17. Belönings- och motivationssystem : en studie av två livsmedelsbutiker

    University essay from SLU/Dept. of Economics

    Author : Shaké Baghdasarian; Baraa Poules; [2014]
    Keywords : belöningssystem; belöning; motivationssystem; motivation; förmåner; feedback; kommunikation; livsmedelsbutiker; butikschef; anställda;

    Abstract : I dagens samhälle förekommer många debatter om människors rättigheter och arbetsmiljöer. Arbetsplatsen är ofta föremål för uppmärksamhet i media. Skandaler i media och social media har pekat på hur viktigt det är med jämnlikhet och trivsel på arbetsplatsen. READ MORE

  4. 18. Branding in Social Media : A qualitative study of three Swedish municipalities

    University essay from Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)

    Author : Hiba Charkas; Anne Beth Eltun; [2014]
    Keywords : Social media; Social media strategies: Social media in municipalities; Facebook; Twitter; Instagram; Branding;

    Abstract : Research show that social media are effective channels to use in branding, at the same time Swedish municipalities are increasingly starting to see the importance of branding and reports show that  they are using social media channels for branding purposes. Even though reports show that the municipalities are using social media channels in branding there is a lack of studies done on how they are using social media in branding. READ MORE

  5. 19. A location-based application : - From a consumer perspective

    University essay from Ekonomihögskolan, ELNU

    Author : Maria Andersson; Felix Ekman; Björn Sahlquist; [2012]
    Keywords : Location-based marketing; smartphone; application;

    Abstract : The rise of mobile phones as the number one leading personal communication device make mobile phones very attractive for marketers, as they are always on, always with the consumer and always connected. Smartphones has the ability to update their location (thus the location of the consumer) by themselves. READ MORE

  6. 20. Beauty comes from within; A business case for Volvo Car Corporation about interior design on tomorrow's Chinese market

    University essay from IHH, Företagsekonomi

    Author : Elena Rönnmark; Mats Wiberger; [2011]
    Keywords : Hedonic Needs; Utilitarian Needs; Consumer Behaviour; Cultural Dimensions; Attitudes;

    Abstract : The problem of this thesis is that the investigation is tied to a country that is not fully explored to Volvo Car Corporation at the present time. Differences within culture and attitudes will be important for Volvo Car Corporation to be aware of. READ MORE