Essays about: "special interest tourism"

Showing result 1 - 5 of 10 essays containing the words special interest tourism.

  1. 1. Cultural Heritage & Brand Communication - Case Study Sofiero Castle & Castle Park

    University essay from Lunds universitet/Institutionen för service management och tjänstevetenskap

    Author : Maike Stegemann; [2019]
    Keywords : Cultural heritage; branding; brand management; internal brand communication; external brand communication; leadership; brand stakeholders; organizational structure; ownership; Social Sciences;

    Abstract : This study examines the effect of different organizational aspects on the internal brand communication of an organization in the context of cultural heritages. As cultural tourism is growing and becoming more competitive, this particular tourism branch has to be introduced to internal brand communication to provide a good base for branding. READ MORE

  2. 2. UNESCO Biosphere Reserves in Sweden: Ideal concept for development or inefficient decorative label?

    University essay from Umeå universitet/Kulturgeografi

    Author : Annette Maria Krause; [2018]
    Keywords : UNESCO Biosphere Reserves; protected areas; socio-economic development; tourism; sustainable development; panel data;

    Abstract : UNESCO’s Biosphere Reserve model reflects a shift from segregating towards more integrating area protection. This is attempted to be achieved through combining environmental protection with sustainable development, acknowledging hereby also human interests. READ MORE

  3. 3. The influence and management of the electronic Word-of-Mouth within the French tourism industry

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Antoine Lecoq-Vallon; Mikaël Besse; [2014]
    Keywords : e-WOM; trip retailers; online communities; online communication;

    Abstract : Purpose The purpose of the paper is to understand how crucial of importance is e-WOM within the French tourism industry with a focus on trip retailers – travel agencies and tour-operators – by observing and analyzing how they encourage and manage e-WOM.   Methodology The paper uses deductive approach with a triangulation method based on a qualitative research through 24 semi-structured telephone interviews and a quantitative research through the behavior analysis of 112 trip retailers on online communities. READ MORE

  4. 4. Sustainable Tourism Development in Gjirokastra : a current situation analysis

    University essay from Högskolan i Halmstad/Sektionen för humaniora (HUM); Högskolan i Halmstad/Sektionen för humaniora (HUM)

    Author : Sara Grevsjö; Mehran Noorzaei; [2014]
    Keywords : tourism; sustainability; sustainable development; tourism development; sustainable tourism; gjirokastra; albania; culture; nature; economy; cultural heritage; world heritage managment; world heritage; turism; hållbarhet; hållbar turismutveckling; turismutveckling; gjirokastra; albanien; kulturarv; världsvarv; hållbar utveckling; kulturarv utan gränser;

    Abstract : The typical tourism planning and development process can be divided into different phases: preparation (goals and objectives), research, conclusions, recommendations, implementation, monitoring & evaluation. This thesis is a part of such a development process and position itself in the research phase with the aim to create a knowledge base for future sustainable development of tourism in the world heritage city of Gjirokastra in the southern part of Albania. READ MORE

  5. 5. The Legal Future of the Arctic Region - Challenges and Opportunities Facing the World’s Northernmost Area

    University essay from Lunds universitet/Juridiska institutionen

    Author : Louise Nordkvist; [2013]
    Keywords : Public International Law Comparative Law Maritime Law Arctic; Law and Political Science;

    Abstract : Det huvudsakliga syftet med denna uppsats är att undersöka om ett fullgott juridiskt ramverk i syfte att skydda den arktiska regionen redan är etablerat, eller om ytterligare juridiska instrument behöver tillkomma för att så ska vara fallet. Frågan diskuteras med bakgrund av det faktum att den arktiska isen smälter i en hög takt, och att framtiden för regionen sannolikt kommer att se väldigt annorlunda ut än vad som hittills har varit fallet. READ MORE