Essays about: "structure in MNC"

Showing result 16 - 20 of 30 essays containing the words structure in MNC.

  1. 16. Internationalization of Chinese MNCs in the Swedish Market : An Empirical Study on the Role of Institutional Structure and Socio-cultural Factors in the Process of Internationalization

    University essay from

    Author : Yao Li; [2017]
    Keywords : MNCs’ Internationalization; Cross-cultural practice; Cultural dimensions; Uppsala Internationalization Process Model; The Network Model of Internationalization; Adaptive process;

    Abstract : China and Sweden are two key players that are highly involved with and significantly benefited from globalization. Sino-Foreign direct investment (FDI) and Multinational Corporations’(MNC) internationalization are major topics in the academic community of international business and management. READ MORE

  3. 17. All Aboard the Change Train : Administrative Heritage and Its Influence on Rebranding

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Linda Javidi; Johanna Raga Waronen; Maria Orrstenius; [2017]
    Keywords : Rebranding; Structure; Culture; Strategy; Administrative Heritage; Branding; MNC;

    Abstract : Research Questions: How does the different aspects of administrative heritage influence the internal acceptance of a rebranding? What are the main determinants of administrative heritage for the internal acceptance of a rebranding?  Purpose: The purpose is to investigate how administrative heritage affects multinational corporations in order to leverage strengths and counterbalance limitations when striving for internal acceptance of a rebranding.  Method: This study applied a qualitative research with an abductive approach. READ MORE

  4. 18. Managing Local Adaptation and Standardization in the Execution of a Marketing Process in a MNC through Regional Headquarter

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Emma Hallius; John Hermansson; [2016-10-07]
    Keywords : Multiple headquarters; regional headquarters; headquarter; subsidiary; marketing process; marketing execution; standardization; local adaptation; organizational structure; IR dilemma;

    Abstract : .... READ MORE

  5. 19. Impacts on western expatriates' job satisfaction A study of adaptation, organizational context and support Vad påverkar västerländska utlandsstationerades arbetstrivsel? - en studie om anpassning, organisationskontext och stöd

    University essay from Göteborgs universitet / / Institutionen för sociologi och arbetsvetenskap

    Author : Puck Bengtsson Ågren; AnnaLinnéa Gosman; [2013-10-11]
    Keywords : Job satisfaction; Chinese business culture; Adaptation; Expatriates; Self-determination theory;

    Abstract : The aim with our thesis is to explore western expatriates' view of their own job satisfaction when on overseas assignment in China. Within the field of job satisfaction, there is an extensive amount of research conducted in a western domestic setting. READ MORE

  6. 20. Entrepreneurship In Multinational Subsidiaries : The Effect of Entrepreneurial Competencies on Subsidiary Influence

    University essay from Företagsekonomiska institutionen

    Author : Henrik Espvall; Victor Östling; [2013]
    Keywords : Subsidiary Influence; Subsidiary Entrepreneurship; Subsidiary Entrepreneurial Competencies; Resource Dependence Theory;

    Abstract : Research suggests that the position of subsidiaries within the multinational corporation (MNC) network has been strengthened over time and as a result, the subsidiary’s ability to exert influence over decisions taken by headquarters and other MNC entities has improved. One of the drivers behind this changed corporate structure is the need of the MNC for innovation, which has lead MNC headquarters to recognize entrepreneurial activities at subsidiary level. READ MORE