Essays about: "communicating with customer"
Showing result 6 - 10 of 61 essays containing the words communicating with customer.
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6. Customers perception of Artificial Intelligence as Chatbots in CRM
University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhetAbstract : ABSTRACT Title: Customers perception of Artificial Intelligence as Chatbots in CRM Subject: Bachelor thesis in business administration, 15 hp Authors: Hanna Trägårdh & Elsa Kuylenstierna Supervisor: Klaus Solberg Söilen Examiner: Ulf Aagerup Keywords: Artificial intelligence, Chatbots, Customer Relationship Management, Generation Z, Generation Y Purpose: The purpose of this study is to determine the perception Swedish customers from Gen Z and Gen Y have of companies using chatbots in customer relationship management. Furthermore the study will analyze if the different generational groups perceive chatbots in different ways. READ MORE
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7. Key factors when going to market: A multi-perspective study of a novel oat-based compound's potential to go to market
University essay from Lunds universitet/Kemiteknik (CI)Abstract : En allt mer åldrande befolkning och ett större fokus på att hålla sig frisk har lett till ett ökat intresse för naturbaserade produkter som ger lugnande och hälsofrämjande effekter som lätt kan inkorporeras i människors vardag. En molekyl som är intressant för sådana applikationer är avenantramider (AVN): en havrebaserad förening som har uppvisat antioxidativ kapacitet och anti-klåda, antiinflammatoriska och antiproliferativa effekter. READ MORE
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8. The Millennial Eyes : A Study Of Consumers’ Response Towards Sustainable Fashion Collaborations’ Communication
University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomiAbstract : The fashion industry has faced a radical change in how the market has been operating towards a more digitized landscape, and several fashion brands have started developing greater customer experiences as well as engaging the consumers with conveyance of authentic content. Since fashion collaborations can increase awareness and have an immense impact on the consumers’ perception, the concept of creating sustainable collaborations have become an ideal way to meet the needs of the millennial consumers. READ MORE
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9. How to be Perceived as a Sustainable Brand : Success Factors for Signaling Sustainability while Avoiding Greenwashing
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : Being perceived as a sustainable brand by customers is becoming increasingly more important for companies. This has resulted in that more companies are communicating what actions they take to be more sustainable. Companies also utilize symbol and labels to signal suitability on products and services. READ MORE
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10. Searching for a sensory vocabulary for Swedish vegetables : an exploratory study of the flavour and aroma characteristics of carrot, cabbage and onion
University essay from SLU/Dept. of Plant Protection BiologyAbstract : Flavour is an important aspect in the consumption of fruits and vegetables. However, the current regulatory context within EU for the quality of fruit and vegetables involve standards that lay primary emphasis on visual properties but limited focus on flavour and nutrition. READ MORE