Essays about: "direct mail thesis"

Showing result 1 - 5 of 11 essays containing the words direct mail thesis.

1. 1. CRITICAL FACTORS FOR CSV IMPLEMENTATION

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Fredrik Lundin; Stephanie Schramm Davholt; Emelie Jacobsen; [2016]
   Keywords : Creating shared value; CSV implementation; reconceiving products; strategy; sustainability; Social Sciences;

   Abstract : Summary Title: Critical factors for CSV implementation: A case study of reconceiving products within the food industry in Sweden Seminar date: 2016-05-26 Course: FEKN90, Degree Project, Master level in Business Strategy, Business Administration, 30 University Credit Points (30ECTS) Authors: Emelie Jacobsen, Fredrik Lundin & Stephanie Schramm Davholt Supervisor: Matts Kärreman Key words: Creating shared value, CSV implementation, reconceiving products, strategy, sustainability Purpose: The purpose of this thesis is to identify whether there is a difference in critical success factors when implementing CSV compared to a general strategy implementation. A chronological perspective as well as a ranking of importance of critical factors will also be investigated to form a comprehensive framework of the CSV implementation process. READ MORE

3. 2. In-depth studies on sex trafficking in women: the case of justice response, jurisprudence and human rights in Southeastern Europe

   University essay from Lunds universitet/Rättssociologiska institutionen

   Author : Ana Froki; [2014]
   Keywords : human trafficking; domestic violence; juridical practice; jurisprudence; sociology of law; european perspective on law; crime victim’s testimonies; in-depth studies; Social Sciences;

   Abstract : Sex trafficking has from six hundred thousand to four million victims each year (McCabe and Manian, 2010: 41-43). Because of different legal barriers, sex trafficking is closely associated with organized crime; crime victims often do not search for support from legal systems, law enforcement authorities, or other officials (ibid. READ MORE

4. 3. Model Predictive Control with Invariant Sets in Artificial Pancreas for Type 1 Diabetes Mellitus

   University essay from Reglerteknik; Tekniska högskolan

   Author : Svensson Andreas; [2013]
   Keywords : MPC; Invariant sets; Artificial Pancreas; Type 1 Diabetes Mellitus;

   Abstract : This thesis deals with Model Predictive Control (MPC) for artificial pancreas for Type 1 Diabetes Mellitus patients. A control strategy exploiting invariant sets in MPC for blood glucose level control is developed, to the authors knowledge for the first time. READ MORE

5. 4. Online Brand Repositioning : A case study of Halens

   University essay from Institutionen för ekonomi och företagande

   Author : Anna Sokolowski; Viktoria Sandström; [2012]
   Keywords : marketing; branding; brand; brand image; positioning; repositioning; e-commerce; distance selling;

   Abstract : This thesis was carried out during Spring semester 2012 at Södertörn University in collaboration with the Swedish distance selling company Halens. Halens is one of Sweden’s leading e-commerce companies with a significant history in distance selling. READ MORE

6. 5. Building international brand through promotional Strategy: A case study of MEC: Active Engagement in Bangladesh.

   University essay from Institutionen för teknik och samhälle

   Author : Md. Kamrul Hasan; Rabia Khan; [2011]
   Keywords : Brand; Branding; Brand equity; Brand identity; international branding; Brand building tools; promotion; advertising; digital media; corporate brand; umbrella brand;

   Abstract : Background: The brand embodied a set of values and attributes which were appropriate, which stimulated consumer interest, which distinguished brand from others and created a unique piece of property for its owners. From marketing point of view, brands are the means that consumers use to distinguish products and services based on essential and non-essential attributes and they are a source of business’s differential advantage. READ MORE