Essays about: "importance of sales organization"

Showing result 6 - 10 of 21 essays containing the words importance of sales organization.

  1. 6. To commit or not commit

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Oliver Åkerman; Luis Ibbeken; [2017]
    Keywords : Employee´s CSR commitment; employee´s CSR communication; organizational culture; internal CSR; internal communication; training education; leadership; IKEA; home furnishing retailer; Business and Economics;

    Abstract : Title: To commit or not commit: An examination of employee commitment towards organizational CSR initiatives Course: BUSN39 Business Administration: Global Marketing Authors: Luis Ibbeken & Oliver Åkerman Key Words: Employee´s CSR commitment; employee´s CSR communication; organizational culture; internal CSR; internal communication; training & education; leadership; IKEA; home furnishing retailer. Purpose: The purpose of this study is to examine how sales employees who are working in an organization that defines CSR as part of their corporate strategy commit towards CSR and how they communicate CSR messages in the customer interaction on the sales floor. READ MORE

  3. 7. SALES-ORIENTED MINDSET IN A SERVICE-ORIENTED ENVIRONMENT : - Organizing customer service operations for higher quality and efficiency

    University essay from Umeå universitet/Företagsekonomi

    Author : Viktor Frisk; [2017]
    Keywords : Efficiency; Sales; Customer Service; Lean; TQM; Six Sigma;

    Abstract : Efficiency in the manufacturing industry is not a new phenomenon; Toyota andMotorola were to companies that early found a way to eliminate waste by inventing theefficiency models Lean and Six Sigma. For Sweden’s economy, the manufacturingindustry plays an important role in which the forestry industry accounts for around70,000 employees. READ MORE

  4. 8. Automotive Fleet Sales Management

    University essay from Lunds universitet/Produktionsekonomi

    Author : Jakob Olsson; Gustav Westling; [2016]
    Keywords : Fleet sales; fleet cars; company cars; management; internal best practices; organizational learnings; business sales strategy; NFA; LeaseCo; automotive industry; trend analysis; future best practices; digitalization connectivity; omni-channel; WLTP; customer and vehicle data; online sales; direct sales; B2B; B2C; dealerships; CRM; business model disruption; Technology and Engineering;

    Abstract : Background The Master’s Thesis Case Study Company is a premium brand automotive OEM. In the Swedish fleet car (or company car) market, the company is lagging behind its main competitors in terms of market share a fact that is not true for several other European markets. READ MORE

  5. 9. Managing Challenges in Social Enterprises: The Case of Sweden

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Eugeniu Cozonac; Senait Asfaw Tilahun; [2015]
    Keywords : Managerial Challenges; Governance Structure; Funding; Network; Public Image; Leadership; Organization.;

    Abstract : Aim: There is a growing body of literature that recognizes the importance of Social Enterprises (SE) to improve the welfare of society. Few empirical studies have attempted to investigate what are the challenges SEs face and how they manage them. A number of researchers have reported that SEs often have a negative connotation. READ MORE

  6. 10. Facilitating value-based pricing transformation - What hinders sales force buy-in?

    University essay from Lunds universitet/Företagsekonomiska institutionen; Lunds universitet/Ekonomihögskolan

    Author : Gustav Henriksson; Kristoffer Rönnels; [2014]
    Keywords : Value-based pricing; value-based pricing transformation; pricing capabilities; sales force; obstacles; buy-in.; Business and Economics; Technology and Engineering;

    Abstract : Background: Today, many companies use a cost-based and sometimes competition-based pricing approach. Since academia agrees that value based pricing is superior for creating profit, the problem is not in identifying an ideal pricing strategy, but to understand and facilitate the transformation process towards value-based pricing. READ MORE