Essays about: "experience co-creation"

Showing result 16 - 20 of 89 essays containing the words experience co-creation.

  1. 16. Impact of digital transformation on the perception of value from customer perspective

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Juliette Viviana Diaz Sarmiento; Afshin Samadi; [2022]
    Keywords : Value perception; customer experience; customization; co-creation; digital solutions.;

    Abstract : Existing literature about digitalization and business transformation in the manufacturing industry has mainly focused on understanding the supplier´s internal transformation of processes, the development of key capabilities, the relationship between suppliers and customers to co-create value and the transformation from product providers to service providers. The digitalization in essence is a new topic within this industry, then there is scant regard for how digitalization has transformed the perception of value from customers’ perspective in the energy industry. READ MORE

  3. 17. Mitigating Uncertainty by Including the Customer in the Fuzzy Front-End of Innovation - A comparative multiple-case study of Polestar and On to identify successful customer collaboration

    University essay from Göteborgs universitet/Graduate School

    Author : Linnéa Fröström; Oscar Söderlund; [2021-07-06]
    Keywords : customer co-creation; uncertainty reduction; fuzzy front-end; open innovation; customer characteristics; incremental and radical innovation;

    Abstract : The fuzzy front-end (FFE) is the first phase of new product development which is associated with high levels of uncertainty. Mitigating uncertainty is a key factor to enable successful innovation. READ MORE

  4. 18. Virtual reality in tourism. Opportunity or pitfall? : Explorative case study of a place-based virtual reality experience of Mariebergsskogen

    University essay from Karlstads universitet/Institutionen för geografi, medier och kommunikation (from 2013)

    Author : Barbara Kubitzek; [2021]
    Keywords : Virtual reality tourism; virtual reality; co-creation; geomedia; place-based virtual reality experiences; place marketing; Region Värmland; Karlstad Municipality; Mariebergsskogen; experience design; interaction design; storytelling; cultural heritage; covid-19; pandemic; communication; Sweden; case-study; film; 360°; Lefebvre; digital experiences; destination marketing; VR film; cinematic virtual reality; metaverse; UX; UI; Skansen; Sweden; Visit Sweden; Visit Värmland; design processes; Oculus Quest; Google cardboard; NFT; methodological model; PDU; innovation; marketing; Virtuelle Realität; Tourismus; Marketing; Schweden; Geomedia; Experience Design; Kommunikation; Covid-19; Pandemie; Fallstudie; Sinne; Kultur; Park; Umwelt; Virtuell Verklighet; turism; Karlstad Kommun; Region Värmland; Kommunikation; pandemi; kulturellt arv; plats; berättelse;

    Abstract : To what extent can virtual reality be used to induce real-life tourism? This question becomes even more relevant in these covid-19 times. However, research on virtual reality concerning tourism has not engaged substantively with this question yet and thus this study seeks to address this question. READ MORE

  5. 19. Engaged in Translation : Fandom Production in The Latin America's Anime Community of Syncrajo

    University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

    Author : Emilio Gonzalez Gonzalez Pliego; [2021]
    Keywords : Fansubs; Free Labour; Prosumers; Co-Creation; Engagement; Disengagement.; Social Sciences;

    Abstract : Fansub (Fan-subtitled) is the term coined after the action of subtitling a foreign audio-visual production. Fansubs started being studied after the phenomenon started gaining popularity within communities of anime fans that used them as a way of access to the products they desire to consume. READ MORE

  6. 20. BRIDGING THE GAPS BETWEEN PHYSICAL DIGITAL CO-CREATION

    University essay from Jönköping University/JTH, Industridesign

    Author : Oscar Wirdelius; [2021]
    Keywords : Design; Creativity; Collaboration; Feedback; Digital; Augmented Reality; Meeting; Design; Kreativitet; Samarbete; Möte;

    Abstract : The remote work environment poses many challenges, especially for collaboration and co-creation. Digital tools are available but they lack important properties of the physical meeting. This project applies emerging technologies in an attempt to enable a more suitable interface for creative collaboration. READ MORE