Essays about: "visual semiotic analysis"

Showing result 26 - 30 of 50 essays containing the words visual semiotic analysis.

1. 26. PICTURES AT AN ELECTION A visual semiotic analysis of Swedish political parties’ visual communication in the 2018 election

   University essay from Göteborgs universitet/Statsvetenskapliga institutionen

   Author : Axel Karlsson; [2020-01-27]
   Keywords : Sweden; political communication; visual communication; political parties; visual semiotics; election posters; Facebook; social media;

   Abstract : The following thesis utilizes visual social semiotic analysis in order to investigate the usage of images by Swedish political parties during the election campaign to the Swedish Riksdag of 2018. Visual semiotics is used to identify the themes and the visual methodology used in images in election posters before comparing these to posts made by the parties on Facebook the week preceding the election in 2018 in order to ascertain whether there were differences in said themes and methodology in the posters compared to the Facebook posts or not. READ MORE

3. 27. Revival of the Cambodia’s music as a form to sustain national identity : a case study of SmallWorld SmallBand in producing authentic songs

   University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

   Author : Sophornna Chea; [2020]
   Keywords : national identity; cultural identity; authenticity; revival; cultural citizenship; youth culture; social media; imagined community; media studies; production studies; music studies; Social Sciences;

   Abstract : This thesis critically examines the experiences of young artists in Cambodia’s music industry with regard to their experiences of incorporating traditional instruments and genres into music-making processes. The investigation is based on a case study of an original music band known as SmallWorld SmallBand, which is one of the leading bands in Cambodia. READ MORE

4. 28. Pastoral Nostalgia and Digital Media: A Case Study Exploring Nostalgia Communication in Li Ziqi’s Online Short Videos

   University essay from Uppsala universitet/Institutionen för informatik och media

   Author : Jinpei Deng; [2020]
   Keywords : Nostalgia; pastoral nostalgia; short videos; new media; Li Ziqi; communication; critical visual analysis; semiotics; remix; Sina Weibo; online videos; digital;

   Abstract : The primary goal of this study is to observe how the meaning of nostalgia is negotiated and remediated in Li Ziqi’s short videos, and understand the construction and expression of pastoral images in the video, by examining its social modality of the audiencing site and the compositional and social modalities of the image site through a Critical Visual Approach(CVA). Except for CVA, Remix as a thinking tool helps to frame data selection, mixed methods and theories throughout. READ MORE

5. 29. The YouTube Apology

   University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

   Author : Gabriella Karlsson; [2020]
   Keywords : YouTube; Emotional Labour; Image Repair; Apology; Celebrity;

   Abstract : The apology video has become a genre of its own on YouTube. Easily recognizable, the particular ways that YouTube creators address controversy on the platform have been subject to extensive parody and media coverage as they rack up drama-fueled views. READ MORE

6. 30. VISUAL STRATEGY: the accessibility of organizational core values by an advertisement’s visual and textual dimensions - a semiotic analysis of the European ‘denim & jeans’ market.

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Denise Fioravanti; [2020]
   Keywords : Barthes; Eco; advertising; accessibility; core values; organisational identity; visual strategy; strategic communication; Social Sciences;

   Abstract : Organizations are currently facing an image-centered culture, where people are overwhelmed by pictures. Due to the high level of intensity and constant exposition to such material more and more people are normalizing the images that they are exposed to. READ MORE