Essays about: "ethics marketing"

Showing result 11 - 15 of 53 essays containing the words ethics marketing.

1. 11. Artificial Intelligence and Corporate Social Responsibility in the Online Gambling Industry

   University essay from Göteborgs universitet/Graduate School

   Author : Kristijan Salihovic; [2021-07-08]
   Keywords : Online gambling; Responsible gambling; Gambling addiction; Problem gambling; CSR; AI; Moral profit; Customer-oriented Moral and Systemic Proactivity; COMSP; Gambling-related Harm Reduction and Prevention; G-HARP; Cloud-based Global Gambling Registry; CGGR; International Gambling Standards; IGAS;

   Abstract : Background: Digital technology and the Internet have created the preconditions for the development of online gambling. Gamblers can play or bet online whenever they want and wherever they are. Gambling should be entertaining, allowing players to keep it in balance with other activities in their lives. READ MORE

3. 12. How do ethics in influencer marketing impact consumer behavior?

   University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

   Author : Killian Oursel; Maxia Befene Mbembo; [2021]
   Keywords : Ethical Marketing; Influential Marketing; Drop Shipping; Consumer Behaviour;

   Abstract : Influencer marketing has an unethical side that was important for us to talk about. Thisstudy’s objective was to understand how impactful it was regarding the consumer and how itcould be really bad for a company to use this type of marketing in an unethical way. READ MORE

4. 13. AI in Marketing – Curse or Blessing? : Impacts of Programmatic Advertising and Personalized Content on Society

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Christopher Klee; [2021]
   Keywords : programmatic advertising; personalization; ethics; digital marketing; artificial intelligence; big data; privacy; filter bubble; diversity of opinion; automation; real-time bidding; machine learning.;

   Abstract : With the help of Programmatic Advertising and the resulting personalized content, consumers can be targeted precisely and with the help of Artificial Intelligence. The associated use of customer data creates ethical conflicts. READ MORE

5. 14. AI as Gatekeepers to the Job Market : A Critical Reading of; Performance, Bias, and Coded Gaze in Recruitment Chatbots

   University essay from Linköpings universitet/Tema Genus

   Author : Karin Victorin; [2021]
   Keywords : data feminism; digital discrimination; AI recruitment; chatbots; facial recognition; AFEA; hiring tools; feminist technoscience studies; intersectionality; coded gaze; hiring bots; social robots; performance; AI technology ethics; theatre and AI; Augusto Boal; posthumanism; Donna Haraway; Karen Barad;

   Abstract : The topic of this thesis is AI recruitment chatbots, digital discrimination, and data feminism (D´Ignazio and F.Klein 2020), where I aim to critically analyze issues of bias in these types of human-machine interaction technologies. READ MORE

6. 15. The Shades of Styles : A human search for words communicating all aspects of styles.

   University essay from Uppsala universitet/Konstvetenskapliga institutionen

   Author : Erlend Hellerslien; [2021]
   Keywords : Style; Styles; Shades of Styles; Digital Style; Design Theory; Semiotic Theory; Semiotics; Semantics; Seethics; Design Inclusion; User Experience Design; Cultural Analytics; Visual Worlds; Art Historical Writing; Digital Art History; Visual Studies; Visual Literacy; Human Communication; Digital Style Dictionary; Digital Visual Compass; Spectrum; Reality; Multi Realities; Core Reality; Abstract Reality; Surreal Reality; Artifical Reality; Phenomenolgy; Moral; Ethics; Labels; Critical Terms; Aspects of Seeing; Representation; Transpace Style; Swisch; Style; Medium; RAW; Image; Artifical Intelligence; AI; Visual Exploration; Humankind; Fundamentals; Bias; Gizmos; Hyperreality; Mythologies; Sterotyping; Discrimination; Stories of Art; Synesthesia; Post-truth; Fake Photo; Creativity; Art Direction; Editing; Advertising; Manipulation; Marketing; Animation; Photography; Film; Ilustration; Graphic Design; Arcitecture; Color; Icon; Beauty; Human Commonality; Respect; Diversity;

   Abstract : This research is an investigative attempt on the concept of style´s development to potentially noticing our diverse human history on viewing the aspect of styles, starting (in the part one) by looking into the problem of the development of styles and its characteristic of representation in terms of its messages, realties, semiotics, and human collaboration. Leading towards the human search in seeing style more commonly neutral for a more meaningful dialog. READ MORE