Essays about: "Konsumentbeteende"

Showing result 21 - 25 of 55 essays containing the word Konsumentbeteende.

1. 21. Relationsmat, det nya gamla sättet att handla mat : direkta försäljningskanaler för relationsmat samt om REKO-ring relationsmatkonsumenter

   University essay from SLU/Dept. of Biosystems and Technology (from 130101)

   Author : Sandra Lindell; [2020]
   Keywords : närproducerat; konsumentbeteende; livsmedelskedjan; ekologiskt; andelsjordbruk; gårdsbutiker; bondens marknad; försäljningskanaler; livsmedelskonsument; relationsmarknadsföring; local produce; consumer behaviour; food supply chain; organic; consumer supported agriculture; farm shops; farmer’s market; sales channels; food consumer; relationship marketing;

   Abstract : Matskandaler och onödiga tillsatser i maten har påverkat livsmedelskonsumenters förtroende för livsmedelsindustrin samtidigt som en ökad klimatmedvetenhet och kunskap om hur dagens matproduktion påfrestar klimatet har fått konsumenter att ifrågasätta livsmedelskedjan och hur och var maten produceras. Intresset för att handla mer närproducerad mat ökar och det nya begreppet relationsmat som främst anammats av olika REKO-ringar i Sverige är på uppgång och har uppmärksammats av konsumentgrupper som vill gynna den lokala ekonomin, handla ekologiskt, minska matmil och veta mer om ursprunget till sin mat. READ MORE

3. 22. E-commerce and its Effects on Commercial Real Estate and F&B : Space Conversions, the Optimal Meeting Place and Future Expectations on Development in Stockholm CBD

   University essay from KTH/Fastigheter och byggande

   Author : Hedda von Heideken; Nina Höglund; [2019]
   Keywords : E-commerce; Retail; Food and Beverage; Meeting Place; Market Analysis; E-handel; Detaljhandeln; Mat och Dryck; Mötesplats; Marknadsanalys;

   Abstract : People are becoming more digital today, and are spending the majority of their time behindscreens. Because of this, the importance to socialize have become more prominent. In thisdigital era, more businesses are establishing online. A structural reformation in the retailmarket is inevitable. READ MORE

4. 23. The Country-of-Origin Effect in the Personal Care Market : A study on Swedish consumers’ perception of Chinese products

   University essay from Högskolan i Gävle/Företagsekonomi

   Author : Simon Andersson; Gustaf Persson; [2019]
   Keywords : Country-of-origin; COO; Country-of-origin effects; Product evaluation; Cultural differences; Made in China; Consumer behaviour; Purchase decision; Trust;

   Abstract : Title: The Country-of-Origin Effect in the Personal Care Market  Level: Final assignment for Bachelor’s Degree in Business Administration Author: Simon Andersson and Gustaf Persson Supervisor: Jonas Kågström Date: 2019 – January Aim: The study aims to analyse Swedish consumers’ perceptions on the Country-of-Origin effects regarding Chinese products. Method: The study is based on a quantitative method. READ MORE

5. 24. Greening the Banks - Are the Customers Onboard : A study into the effects of green banking products on Swedish retail banking customers

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Thomas Nilsson; Rasmus Schwerin; [2019]
   Keywords : Green Banking; Retail Banking; Green Banking Products; Customer Loyalty; Customer Satisfaction; New Service Development; Customer Knowledge; Customer Preferences; Consumer Behavior; Gröna Bankprodukter; Kundlojalitet; Kundnöjdhet; Grön Bank; Banktjänster för Privatpersoner; Ny Serviceutveckling; Kundkunskaper; Kundpreferenser; Konsumentbeteende;

   Abstract : Increasing climate awareness, the Paris Agreement urging institutions to enable the economic transition toward sustainability and the looming possibility of environmental regulations are challenges facing the banking sector today. This study however chooses to see opportunities in a changing retail banking environment, investigating what green banking products customers want their bank to provide and how the introduction of green banking product might impact customer loyalty. READ MORE

6. 25. Towards sustainable consumption patterns : A market feasibility study for a peer-to-peer sharing platform at KTH

   University essay from KTH/Hållbar utveckling, miljövetenskap och teknik

   Author : Fernando Barrios; [2019]
   Keywords : sharing economy; peer-to-peer sharing; model; survey; consumer behavior; survey research; delning ekonomi; peer-to-peer-delning; modell; undersökning; konsumentbeteende; enkätundersökningar;

   Abstract : Peer-to-peer sharing platforms appear as a valid option to stop excessive consumerism. The success of a peer-to-peer sharing platform at Kungliga Tekniska Högskolan university mostly depends on the capability to comprehend the potential users’ motives for engagement. READ MORE