Essays about: "Personal brand"

Showing result 26 - 30 of 196 essays containing the words Personal brand.

  1. 26. Ethical hacking of Sennheiser smart headphones

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Fuhao Huang; [2022]
    Keywords : Ethical hacking; smart headphones; Bluetooth; cyber security; Internet of Things; Etisk hackning; smarta hörlurar; Bluetooth; cybersäkerhet; Internet of Things;

    Abstract : The proliferation of IoT devices has brought our world closer than ever. However, because these devices can connect to the internet, they are also vulnerable to cyberattacks. IoT devices collect our personal information, so we must take IoT security seriously to protect our privacy. READ MORE

  2. 27. Humor as a Social Media Strategy : A mixed-methods research on humor, its types, contingencies, and favorability

    University essay from Jönköping University

    Author : Annika Romell; Rebecca Segedi; [2022]
    Keywords : ;

    Abstract : Abstract Problem: The social media era has forced brands and businesses to adapt to their shifting role with consumers. The interactive nature of platforms and the new social language has presented businesses and brands with new capabilities. READ MORE

  3. 28. Sensory marketing in the world of social media : A qualitative study to examine if companies can attract girls in generation Z by using sensory marketing on their social media platforms

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Sanna Jurén; Isabelle Kallenberg; [2022]
    Keywords : Influencer; Social media; Customer experience; Sensory marketing; Beauty products; Digital; Generation Z;

    Abstract : The beauty industry has been around for centuries and keeps growing and developing daily. The industry has not been slowing down during the spread of the virus covid-19 but has had a fast platform change. Most brands today are available online and promoted by influencers on social media platforms. READ MORE

  4. 29. Self-branding on elite level : How female athletes use social media for empowerment

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Stephanie Wiebach; [2022]
    Keywords : social media; feminism; empowerment; sports; athletes; self-branding; media; economics; management; ethics; digital marketing; internet; diversity; society; female athletes; new media; strategy; sociala medier; feminism; egenmakt; idrott; atlet; self-branding; media; ekonomi; hantering; etik; digital marknadsförare; internet; mångfald; samhälle; kvinnliga idrottare; nya medier; strategi;

    Abstract : Professional athletes use social media for many different purposes. That includes sharing personal lives, sport achievements as well as endorsements and branding activities with sponsors. READ MORE

  5. 30. Am I not attractive anymore? : A qualitative study on how to increase attractiveness after Covid-19 for organizations within the tourism & hospitality industry

    University essay from Umeå universitet/Företagsekonomi

    Author : Simon Nygren; Joel Lindahl; [2022]
    Keywords : Talent; talent management; talent pools; crisis; crisis effects; Covid-19 tourism; tourism; hospitality; tourism hospitality; employee turnover intention; employee commitment; employer attractiveness; employer branding;

    Abstract : As the need for similar skills across various industries has increased throughout the years, itis not mandatory to stay within the same industry or organization as you once started. Whennew opportunities take shape, people have come to compare their situation with what it couldbe like in another organization, in another industry, making the attractiveness of anorganization increasingly important, both to keep and to attract new talented employees. READ MORE